When Zynga went public at the end of 2011, it had been buoyed by the success of Farmville, a Web-based social game. The difference between Zynga and King is a pretty big one: mobile. Farmville-maker Zynga reported $873 million in revenue for 2013, which is 32 percent less than it made in the previous year. That's because 12-year-old King barely has a year-and-a-half of experience profiting from mobile games.īy comparison, a look at Zynga's most recent financial statement - and stock price - argues against those ready to bank on the continued success of one big-name title. Recent history in the social games space would suggest otherwise, and it's impossible to predict whether Candy Crush's sweet spot on mobile can be forever delicious. The question is whether Candy Crush is a one-hit wonder with staying power. Candy Crush Saga maker aims for $613M in IPO.Mathematician says Candy Crush is really, really hard.
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